Establishing the brief is key to understanding the client's expectations for the atmosphere they want to create and how the space must function for guests and staff.

Benchmarking the project ensures alignment with the right target market, tailored to meet the client's expectations and attract consumers.

A firm understanding of the budget and how it is assigned is important; to the main contract, furniture fitting or equipment. A thorough review of the programme will determine if there is sufficient time to produce both the concept and technical design.

Dawne Studio has over 20 years of experience creating layouts tailored to each unique food and beverage offering in response to clients' different operational needs. Understanding space planning constraints and focusing on key circulation routes is key to successful function. Seating layouts that meet the clients' cover requirements will ensure the F&B space is viable.

How guests flow through the space informs areas of key design impact. A practical understanding of back of house food and beverage is important.

A compelling narrative endorsed by the client that tells the story of the project is the first step.

Dawne Studio researches projects, delving into the vast histories of listed buildings such as the Kensington Hotel, Heythrop Park and the Kensington Olympia in order to create stories that will engage the consumer and mirror the design philosophy.

A comprehensive knowledge of the building and its constraints is essential, including any elements that need to be retained. An appreciation of its history and context enhances design development.

Dawne Studio takes the client’s brief and establishes a narrative, developing design details, furniture and overall identity.

This narrative flows through all of the concept ideas, linking the look and feel of the project with material palettes, tactile finishes and details, artwork and dressing. Every element must come together to create the over-arching feeling of a space, mood and atmosphere in harmony with each other.

A variety of visuals can be produced to suit each project and client: hand sketches, 3D visuals and CGIs. 

Dawne Studio can build models in-house, the perfect tool to explore options with the client in 3D form.

Dawne Studio takes concepts through technical tender to construction, ensuring the commercial viability of projects from small cafes to large hotels.

CAD, SketchUp and industry software is used to produce both contemporary and traditional detailed designs.

Dawne Studio has years of on site experience, working with a range of contractors from large to small on a variety of projects such as foodhalls, universities, hotels, restaurants, residential, retail, bars and kiosks.

Close collaboration with the contractor and joiners creates a team ethic and enables any issues or queries to be addressed in an efficient and timely manner.

Styling and dressing the space creates the wow factor and connects the design narrative.

Dawne Studio has styled many projects on site and is experienced in providing itemised accessories and artwork schedules.

Dawne Studio has an extensive library of material suppliers for commercial projects. New products are identified by visiting exhibitions and staying abreast of emerging market trends.

Sustainability is a significant driver when considering new products or suppliers, selecting recycled options where possible to promote the circular economy.